July 21, 2011
Google+ Engages the Beths and Joshes of the World
Google+ already has 10 million users, as many as Foursquare. Now that both Android and iPhone apps are available, if user numbers won’t further skyrocket, user activity will.
Last Friday during our weekly lunch chat about social media, my coworker Josh Holland and I agreed that we wouldn’t start using Google+ regularly until we could use it on our iPhones because that’s pretty much the only way we use social media or consume news unrelated to work. Seriously, I’d say at least 80 percent of my Facebook, Twitter, GetGlue, Yelp, and Foursquare activity is on my phone. I set up most of my GetGlue profile from my phone on a long train ride because the mobile app is so comprehensive.
I acknowledge that most people prefer not to read news or use social media from a phone, made clear by how many people I see in my Google+ stream who I know have smartphones and are at their work computers. However, when most of Google+’s users are early technology and social media adopters and by definition overlap with smartphone addicts, it doesn’t hurt to engage the Beths and Joshes of the world.
Are on Google+? Add Josh and me. Do you expect to use it more from a computer or mobile device?